
Web optimization agency
Boost your website with our web optimization agency. Increase performance and visibility. Contact us now!
In short
Website optimisation is the set of technical and user experience improvements that make a site load faster, rank higher and turn more visits into enquiries. It is designed for companies that already have a website but are not getting results from it. At ARTIC we start with a technical audit (WPO, SEO and UX), apply the priority fixes and deliver a detailed report.
Run your numbers- Who it's for
- Companies with slow or low-visibility sites
- Deliverables
- Audit, implemented fixes and report
- How it's measured
- Core Web Vitals, rankings and conversions
Improving web performance
We make your website work as it should
Web optimization is the set of technical and strategic improvements that allow your website to load faster, rank better in search engines, and offer a better user experience.
At ARTIC, we thoroughly analyze your current website to identify what's holding it back. From loading speed to technical SEO errors, including mobile usability, content structure, and image weight.
An optimized website not only increases its ranking on Google, but it also improves the browsing experience, reduces bounce rates, and increases conversions.
If you already have a website but it's not producing results, this service is for you.
This is how we optimize your website at ARTIC
We begin with a full technical audit (WPO, SEO, UX) to identify areas for improvement. From there, we work on:
- Loading speed (Core Web Vitals)
- Images, cache, scripts and resources
- Technical SEO and internal structure
- Mobile experience
- Metadata and content hierarchy
We implement quick but effective improvements and provide you with a detailed report. If needed, we can also work on a recurring basis to keep your website up-to-date.

Complete technical audit
Speed Improvements (WPO)
SEO error correction
Responsive adaptation and UX
Final report and technical support
Other ARTIC services
AI chatbots and assistants
Claude assistants for web, WhatsApp and internal teams, using your real information.
Off-Page SEO
We create safe and effective link building strategies to increase your website's authority and improve your search engine rankings.
Optimization
Is your website loading slowly or not showing up on Google? We optimize it to make it fast, visible, and effective.
Internal apps
Digitize your processes with custom internal apps. Control, efficiency, and complete visibility for your team from any device.
Holded Support
We're here to help you make Holded work the way you need. We answer questions, implement improvements, and adapt the system to your processes.
SEO
We are experts in web positioning for service companies, brands and e-commerce
Landing Page
Do you want to capture more leads or sales? We create pages designed to convert clicks into real results.
Custom applications
We create custom web applications to automate processes, manage your business, or launch a digital idea from scratch. Technology at your service, without limits.
Corporate Website
We create corporate websites that reflect your brand and convert visits into real opportunities.
Ecommerce SEO
Is your online store not getting any organic visitors or sales? Optimize your ecommerce to appear on Google and sell more without relying on advertising.
What’s included?
- Technical audit of speed, on-page SEO, accessibility and mobile experience.
- Optimisation of images, caching, scripts and resources that slow loading.
- Improvement of Google's Core Web Vitals metrics.
- SEO fixes: headings, broken links, canonical tags and duplicate content.
- Usability improvements to menus, forms and calls to action.
- Final report with changes made and recommendations for further improvement.
Who is it for?
- Companies whose website loads slowly, especially on mobile.
- Businesses that have lost Google rankings without knowing why.
- Websites with traffic but few enquiries or sales.
It’s not for you if…
- Websites with such an outdated technical base that rebuilding makes more sense.
Estimate what a slow website costs you
Every extra second of load time loses conversions. Estimate how much you could recover by optimising your site.
Editable assumption: public studies such as Portent’s link each second of load time to fewer conversions.
Indicative estimate. We measure your real speed with Core Web Vitals and tell you what to improve.
- Conversions recovered per month
- -
- Revenue recovered per month
- -
- Revenue recovered per year
- -
- New conversion rate
- -
Free tool
Does your website meet the European Accessibility Act?
A 50-point accessibility audit in one minute: WCAG 2.2 AA, screen readers, keyboard, contrast and forms.
Related success stories
Frequently asked questions
Let's talk?What are Core Web Vitals and why do they matter?
Core Web Vitals are the metrics Google uses to assess a page's loading experience, interactivity and visual stability. They affect user experience and are among the signals Google considers for rankings. Improving them usually reduces bounce and makes it easier for visitors to get in touch.
When will I see the results of optimisation?
Speed and usability improvements are noticeable as soon as they are applied, because the site responds better from that moment. The effect on rankings is more gradual, as it depends on Google recrawling and reinterpreting your pages and on the competition for your searches. That is why we measure before and after every change.
Is it better to optimise my website or build a new one?
It depends on the site's technical condition and your goals. If the structure and technology are sound, optimising is quicker and more efficient. If the site is badly outdated, relies on problematic plugins or no longer reflects your business, rebuilding may be the better choice. The initial audit lets us recommend the most sensible option.
What does the price of website optimisation depend on?
It depends on the size of the website, the platform, the number of issues found in the audit and whether you want a one-off intervention or ongoing improvement work. After reviewing your site we present a prioritised plan with the scope and the corresponding proposal.
Do you also optimise for AI-powered search?
Yes. Beyond classic technical SEO, we make sure the site has a clear structure, structured data and content that answers questions directly, which helps AI search engines and assistants such as ChatGPT or Gemini understand and cite your company. At ARTIC we work on SEO and GEO together.
Why optimise your website with ARTIC?
Because at ARTIC we combine technical optimisation, SEO and conversion with a B2B business mindset. We are an SE Ranking Certified Partner and Google Partner, working with industrial companies that need their website to generate real opportunities. We do not stop at the report: we implement the fixes and measure their impact.
Partners
Official partners, not just users
Four partner programmes, each with its own validation process. Few agencies in Spain hold all four, and it shows in the access to training, support and product news on every platform.
Select
Claude Partner Network
Spain’s first B2B marketing agency in the Claude Partner Network, Anthropic’s official partner programme.
GoldHolded Solution Partner Gold
Gold-tier Solution Partner in Holded’s official directory: implementation, integration, training and support.
Premier
Google Premier Partner
Certified Google Ads specialists with access to official Google support and training.
Member

Marc Bolet
Web, automation and AI at ARTIC
Who builds your website and automations
Marc Bolet has been a web designer and developer since 2009. At ARTIC he leads web, automation and AI: he designs, builds and maintains websites and online stores on WordPress, WooCommerce and PrestaShop, implements GoHighLevel as a CRM and automation platform, and connects forms, payment gateways, CRMs and Holded through automation and artificial intelligence.
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