Success story · Personal development
Método PENIEL: a dedicated website for Spanish audiences
A personal development and self-knowledge method present in several countries. With Spain’s Kit Digital grant programme, ARTIC redesigned its website for Spain, metodopeniel.es, separate from the original site.
- Client
- Método PENIEL
- Industry
- Personal development
- Location
- Barcelona
- With ARTIC since
- October 2025
- Kit Digital
- Kit Digital project
- Website
- metodopeniel.es
- dedicated website for Spain, separate from metodopeniel.com
- .es
- dedicated website for Spain, separate from metodopeniel.com
- languages: Spanish, Catalan and English
- 3
- languages: Spanish, Catalan and English
- bespoke animations to strengthen the visual identity
- Custom
- bespoke animations to strengthen the visual identity
- website funded through the website solution
- Kit Digital
- website funded through the website solution
Starting point
An international website that did not speak to Spain
Services
Método PENIEL already had an international website, metodopeniel.com. The Spanish branch needed its own website, with content and keywords designed for audiences here.
Through Kit Digital, the goal was a new, polished and fast website that explained the method and its programmes and led to contact.
Action plan
A complete redesign, built for Spain
- 1
Complete redesign
A new website for metodopeniel.es, with the method, individual sessions, the business programme and the children’s programme (WordPress web design).
- 2
SEO for Spanish audiences
Content structure, titles, meta descriptions and keywords adapted to the local market (on-page SEO).
- 3
Custom animations
Bespoke animations that strengthen the visual identity and make browsing more pleasant.
- 4
Fast and mobile-ready
A design adapted to mobile and tablet, with optimised loading speed.
- Tools
- WordPress
- Elementor
- TranslatePress
- Rank Math
Results
A branch with its own voice
Método PENIEL now has its own website in Spain, in Spanish, Catalan and English, with the programmes it offers here and a message designed for its audience.
The content was rewritten for audiences here, with a self-knowledge blog and a dedicated page for each programme.
The website today
Scroll to see the full page
Scroll to see the full pageFrequently asked questions
What did ARTIC do for Método PENIEL?
It completely redesigned its website for Spain, metodopeniel.es, with SEO for Spanish audiences, custom animations and speed optimisation.
Why a separate .es website from the .com?
So the Spanish branch has its own content and keywords, and ranks better in searches from Spain.
Can Kit Digital be used to redesign a website?
Yes. Método PENIEL used the Kit Digital website solution.
Do animations slow a website down?
Not if they are done well: on metodopeniel.es they were optimised together with loading speed.
