B2B Social Media Agency
Connect with your audience, grow your brand. We create social media strategies for B2B companies that generate visibility, community, and sales.
In short
A B2B social media agency plans and runs a company's strategy, content and advertising on LinkedIn, Instagram, Facebook or TikTok to build visibility, credibility and sales opportunities. It is for B2B and industrial companies that want a more professional social presence. At ARTIC we tie every social media action to measurable business goals.
Run your numbers- Who it's for
- B2B and industrial companies
- Channels
- LinkedIn, Instagram, Facebook and TikTok
- How it's measured
- Reach, engagement and leads generated
Visibility, community and real results
"More than 40 brands managed on social media during 2026"
In ARTIC we are you B2B social media agencyWe design tailored strategies to help your brand stand out on Instagram, TikTok, Facebook, or LinkedIn, and become a benchmark in your industry.
From profile management and engaging content creation to advertising campaigns and message automation, we work across every channel to connect with your audience authentically and effectively.
We act as a partner: we analyze your sector, define realistic goals, and support you month after month so that your social media presence is not just aesthetic, but strategic.
Because networks aren't just about likes: they're about business.
Our Social Media services for B2B companies
Meta Ads
Facebook, Instagram and WhatsApp campaigns run by a Meta Business Partner team.
Reels & Videos
We create videos that capture attention and bring your brand to life on Instagram, TikTok, or LinkedIn. More visibility, more connection.
Network management
We create and manage your social media with strategy, design, and valuable content. You forget, your community grows.
What’s included?
- Social media strategy covering channels, audiences, tone and content pillars.
- Editorial calendar and creation of posts, carousels and videos.
- Management of company pages and support for executives' LinkedIn profiles.
- Advertising campaigns on LinkedIn Ads, Meta Ads or TikTok Ads.
- Production of reels and short-form videos tailored to each platform.
- Regular reports with metrics, learnings and next steps.
Who is it for?
- B2B companies that want to become a reference in their sector.
- Industrial firms and manufacturers that need to showcase capability and processes.
- Companies with inactive social profiles or no clear strategy.
- Marketing teams that need support with content and campaigns.
Estimate what running social media in-house costs you
Ideas, design, copy, posting and replies: estimate the real hours and cost of your social media.
Internal time only, no tools or ads. Compare it with a management proposal and decide with numbers.
- Hours per month
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- 8-hour days per year
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- Cost per month
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- Cost per year
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Free tool
Is your Instagram bringing in customers?
An audit of your business Instagram profile: bio, posting frequency, reels, engagement and the link with your site. No account access needed.
Related success stories
Frequently asked questions
Let's talk?Which social networks are most useful for a B2B company?
LinkedIn is usually the main channel in B2B because it lets you reach decision-makers by job title, sector and company. Instagram and YouTube help show facilities, processes and people, while TikTok can work for employer branding or sectors with visual products. We choose channels based on where your customers are, not on trends.
Does social media generate customers in B2B?
Yes, though usually indirectly: it builds trust, keeps your company visible during long buying processes and feeds remarketing and sales prospecting. With useful content and targeted LinkedIn campaigns it can also generate leads directly. The key is to measure beyond follower counts.
What is the difference between social media management and social advertising?
Social media management covers organic content: strategy, posts, community and replying to messages. Social advertising means paid campaigns to reach targeted audiences and drive specific results such as leads or traffic. At ARTIC we usually combine both, so organic content builds credibility and ads provide reach.
How are social media results measured?
We track reach and engagement to gauge visibility, but above all website traffic, enquiries and leads coming from social channels. We agree the KPIs at the start based on your goals and send regular reports showing what works, what doesn't and what we will adjust.
Why choose ARTIC as your social media agency?
Because we specialise in B2B and industrial companies, and we know how to present technical products and services in an engaging way. During 2026 we managed social media for more than 40 brands and, as a Meta Business Partner, we have access to platform support and updates. We have offices in Barcelona, Calafell and Madrid.
Partners
Official partners, not just users
Four partner programmes, each with its own validation process. Few agencies in Spain hold all four, and it shows in the access to training, support and product news on every platform.
Member
SelectClaude Partner Network
Spain’s first B2B marketing agency in the Claude Partner Network, Anthropic’s official partner programme.
GoldHolded Solution Partner Gold
Gold-tier Solution Partner in Holded’s official directory: implementation, integration, training and support.
PremierGoogle Premier Partner
Certified Google Ads specialists with access to official Google support and training.
Laura Castillo
Account Manager & Social Media at ARTIC
Who runs your social media
Laura Castillo manages client accounts and social media strategy at ARTIC. She has more than six years' experience in digital communication, mostly agency-side: analysis, content strategy, short-form video and performance tracking, with a focus on engagement and retention. She holds a degree in Communication from the University of Barcelona and a master's in Corporate and Strategic Communication.
With the rest of the team
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