Success story · International education advice
Educational Advising: a brand and a website for studying abroad
An advisory service that guides students and families through admission to international universities. With Spain’s Kit Digital grant programme, ARTIC created its logo, visual identity and bilingual website.
- Client
- Educational Advising
- Industry
- International education advice
- Location
- Alicante
- With ARTIC since
- December 2025
- Kit Digital
- Kit Digital project
- Website
- educationaladvising.com
- logo and visual identity created by ARTIC
- Logo
- logo and visual identity created by ARTIC
- languages: Spanish and English
- 2
- languages: Spanish and English
- stages of the process explained step by step
- 4
- stages of the process explained step by step
- new brand and website, created in late 2025
- From scratch
- new brand and website, created in late 2025
Starting point
An experienced adviser with no brand
Services
Educational Advising helps students and families choose a university abroad and get through the whole admissions process. The service existed, but it had no brand or website to make itself known.
Through Kit Digital, the identity had to be created from scratch, along with a website that inspired trust in families from different countries.
Action plan
From the brand to the booked consultation
- 1
Logo and identity
Design of the logo and the brand’s visual identity, applied across the whole website.
- 2
Bilingual website
A site in Spanish and English with a language switcher, for families in Spain and abroad (WordPress web design).
- 3
Clear structure
Services, about me, testimonials and the university admissions process explained in four stages.
- 4
SEO and conversion
Titles and meta descriptions for international education advice, and calls to book a consultation (on-page SEO).
- Tools
- WordPress
- Elementor
- TranslatePress
- Rank Math
- Google Search Console
Results
A recognisable brand from day one
Educational Advising was born with its brand and website at the same time: the same logo, colours and tone at every point of contact with families.
The website explains the process in four stages and leads to booking a consultation, in Spanish and English.
The website today
Scroll to see the full page
Scroll to see the full pageFrequently asked questions
What did ARTIC do for Educational Advising?
The logo and the brand’s visual identity, and its website in Spanish and English with on-page SEO.
Does ARTIC design logos?
Yes. When a project needs it, we create the visual identity together with the website so that everything is consistent from the start.
Does Kit Digital cover creating a brand?
Kit Digital funded the website and SEO; the visual identity was developed within the same project.
Why a bilingual website?
Because many families looking at universities abroad read in English, and Google ranks each language separately.
