Calling new leads
Contact within minutes for every form or ad lead, at any hour.
Spain’s first B2B marketing agency in the Claude Partner NetworkAI voice agents that call, qualify and book
An AI voice agent calls every lead within the first few minutes, asks the key questions, books the appointment in the salesperson’s calendar and leaves a summary in the CRM. It also answers your calls when nobody is available.
AI voice agents
Speed of response decides many sales
SelectClaude PartnerSpain’s first B2B marketing agency in the Claude Partner Network
When someone shares their details, their interest is at its peak. Every hour that passes without a call lowers the chances of reaching them and of making a sale. But no team can call every lead within five minutes, at any hour, on any day.
An AI voice agent can. It speaks naturally, follows a qualification script, understands open answers, resolves basic questions using your company’s information and, if the lead is a good fit, offers slots in the salesperson’s calendar. If not, it logs the lead for follow-up.
We design the script, the voice and the rules, connect it to your CRM and calendar and review the calls to keep improving. We work with several voice platforms and choose the one that best fits your language, volume and integrations.
What voice agents are used for
Qualification
Questions on budget, timeline, location and needs, with the outcome logged in the CRM.
Appointment booking
Direct booking in the salesperson’s or the clinic’s calendar.
Inbound call handling
Out-of-hours or peak-time answering, with handover to a person when needed.
Re-engagement
Calls to old leads or unanswered quotes to pick the conversation back up.
Multiple languages
Spanish, Catalan, English and other languages in the same agent.
Technology and tools
- GoHighLevel
- HubSpot
- Google Calendar
- Claude API
How we get it running
- 1
Script and rules
We define what it should ask, what it can answer and when it hands over to a person.
- 2
Voice and integration
We choose the voice and number, and connect it to the CRM and calendar.
- 3
Testing
Test calls with real cases and adjustments before going live.
- 4
Ongoing review
We listen to calls, measure appointments and improve the script.
Partners
Official partners, not just users
Four partner programmes, each with its own validation process. Few agencies in Spain hold all four, and it shows in the access to training, support and product news on every platform.
- Select
Claude Partner Network
Spain’s first B2B marketing agency in the Claude Partner Network, Anthropic’s official partner programme.
GoldHolded Solution Partner Gold
Gold-tier Solution Partner in Holded’s official directory: implementation, integration, training and support.
PremierGoogle Premier Partner
Certified Google Ads specialists with access to official Google support and training.
Member
Marc Bolet
Web, automation and AI at ARTIC
Who builds your website and automations
Marc Bolet has been a web designer and developer since 2009. At ARTIC he leads web, automation and AI: he designs, builds and maintains websites and online stores on WordPress, WooCommerce and PrestaShop, implements GoHighLevel as a CRM and automation platform, and connects forms, payment gateways, CRMs and Holded through automation and artificial intelligence.
With the rest of the team
Frequently asked questions
What is an AI voice agent?
It is a system that holds phone conversations using artificial intelligence: it understands what the person says, responds naturally and carries out actions such as booking an appointment or updating the CRM.
Does the customer know they are talking to an AI?
Yes. We recommend the agent introduces itself as the company’s virtual assistant; it is the most transparent approach and what the EU AI Act requires for this type of system.
Does it understand Catalan?
Yes. We set up agents in Spanish, Catalan, English and other languages, and test comprehension with real accents and answers before going live.
What happens if the lead asks something it cannot answer?
The agent recognises it, takes a note and offers a call back from someone on the team, or transfers the call if someone is available.
How much does a voice agent cost?
There is a per-minute call cost from the voice platform plus the implementation (script, integrations and testing), which we quote at a fixed price.
Other AI solutions
AI & automation with ClaudeWhatsApp marketing
Instant replies, reminders and WhatsApp campaigns connected to your CRM.
AI agents
Claude agents connected to Holded, CRM and email that carry out tasks with human oversight.
CRM implementation
Pipeline, source of every lead, automatic routing and integration with your website, ads and Holded.
Let’s talk about your project
An AI voice agent calls every lead within the first few minutes, asks the key questions, books the appointment in the salesperson’s calendar and leaves a summary in the CRM. It also answers your calls when nobody is available.
- Spain’s first B2B marketing agency in the Claude Partner Network
- Holded Solution Partner Gold · Google Partner · Meta Business Partner
- +25 companies with AI built into their processes