Análisis de palabras clave principales y secundarias

Priorizamos las keywords que aportan más valor según tu sector y objetivos.

Detección de oportunidades de nicho

Encontramos huecos poco explotados por la competencia para posicionarte antes.

Estrategia de contenidos basada en keywords

Te indicamos qué contenido crear y cómo optimizar el actual para atraer tráfico cualificado.

Organización por intenciones de búsqueda

No todas las palabras sirven para lo mismo: las clasificamos por tipos de usuario y objetivos.

Informe con clusters y propuesta de arquitectura web SEO

Si es necesario, rediseñamos tu árbol de contenidos para mejorar el posicionamiento.

Keyword Research Agency

Keyword research

"We detect the searches with the greatest potential for your brand."

Keyword research is the foundation of any effective SEO strategy. It involves identifying the terms your potential customers use on Google to search for products or services like yours.

At Artic Agency, we conduct in-depth keyword research, analyzing search volume, user intent, competition, and positioning opportunities.

It's not just about finding the most searched keywords, but also the ones that best fit your business and those that can generate the most qualified traffic and conversions.

We create keyword clusters organized by topic and objective (informational, transactional, local, etc.) and integrate them into your website, blog, landing pages, or campaigns.

In-depth and strategic analysis

For us, keyword research isn't just about using a tool and copying data. It's a strategic process:

We interview your team to understand your business and your ideal client
We thoroughly study your direct competitors on Google
We analyze trends, seasonality and emerging searches
We classify the words by intention (buy, learn, compare...)
We create content maps and SEO opportunities
We deliver a clear, actionable report tailored to your website.

We use tools like Semrush, Ahrefs, Google Trends, and the Google Ads Keyword Planner to make decisions based on real data.

We prioritize the keywords that provide the most value based on your sector and objectives.

We find gaps that are under-exploited by the competition to position you faster.

We'll show you what content to create and how to optimize your current content to attract qualified traffic.

Not all words serve the same purpose: we classify them by user type and objective.

If necessary, we redesign your content tree to improve your ranking.

"A good keyword strategy is the first step toward success on Google."

Success stories

Thanks to well-done keyword research, many companies have transformed their search engine visibility. We've helped e-commerce sites, clinics, local businesses, and blogs find their niche on Google and attract the traffic they're truly interested in.

Other services by ARTIC

Web maintenance

Is your website outdated or experiencing errors? We'll make sure it's up and running, secure, and up to date.

Ads on social networks

We create and manage campaigns on Instagram, Facebook, and LinkedIn to attract customers, sell more, or gain visibility.

SEO for AI

We position your company to appear in the results of ChatGPT, Gemini, Perplexity, Grok...

Custom applications

We create custom web applications to automate processes, manage your business, or launch a digital idea from scratch. Technology at your service, without limits.

360 Consulting

We serve as your marketing department, developing your overall business strategy with clear KPIs, weekly meetings, analysis, and action execution.

Google Local

Attract customers near you with geolocated ads on Google. Ideal for brick-and-mortar businesses that want more visitors or calls.

Ecommerce

Do you want to sell online? We create fast, secure, and optimized virtual stores so you can convert visitors into sales.

GEO

We enable artificial intelligence to recommend your business in local and contextual searches.

On-Page SEO

Content matters, but so does how you structure it. We optimize every element of your website so Google understands, values, and ranks it better.

Conferences

We deliver talks and public training sessions for governments, conferences, events, schools, and businesses, tailoring the content to each audience and need.