The Imecat Academy, specialized in teaching English and school reinforcement, has taken a crucial step towards digital renewal. Thanks to the Digital Kit grant provided by the European Union, the Imecat Academy has been able to carry out a complete redesign of its website, implement advanced SEO strategies and manage its social networks professionally.

Digital renewal with the Kit:

Web redesign

The first step of our project with the Imecat Academy it was a complete redesign of their website. The new website is not only aesthetically appealing, but also optimized to provide a smooth and efficient user experience. Our main objective was to create a platform that reflected the educational quality and values of the Imecat Academy.

The redesign included:

• Modern and friendly interface: We made sure navigation was intuitive and users could find the information they were looking for quickly.
• Responsive design: The web is optimized for mobile devices, which is crucial as more and more users access the internet from their phones and tablets.
• Speed optimization: We implemented advanced techniques to ensure that the page loads quickly, thus improving user experience and search engine ranking.
• Creation of Blog section with Privacy: We implement the section of the blog with security access so that only authorized users can access the photographs and travel information.

Advanced SEO

Search engine optimization (SEO) was another fundamental pillar of the project. Through a thorough keyword analysis and the implementation of on-page and off-page SEO techniques, we managed to significantly improve the positioning of the Imecat Academy in the search results.

The actions taken included:

• Keyword research: We identified the most relevant words and phrases for the education sector and strategically incorporated them into the website content.
• Content optimization: We tweaked existing content and created new, high-quality content that appeals to both users and search engines.
• Site structure improvement: We made sure the site architecture was logical and easy for search engines to crawl, which helps improve indexing and ranking.

Management of Social Networks

Social media presence is essential for any modern business, and the Imecat Academy is no exception. We took charge of the management of their @imecat_centre_destudis profiles, creating attractive and relevant content that fits their audience and promotes their educational services.

Our social media strategies included:

• Creation of visual content: We design graphics, videos and other visual materials that capture attention and effectively communicate the academy's key messages.
• Editorial calendar: We developed a publication schedule that ensures a constant and consistent presence on social networks.
• Interaction with the audience: We manage interaction with followers, responding to questions and comments to foster an active and engaged community.

Subsidy of the Digital Kit

This whole project has been made possible thanks to the non-refundable subsidy provided by the European Union through the Kit Digital program. This initiative is designed to help small and medium-sized companies implement advanced digital solutions and improve their competitiveness in the market. The grant covers a wide range of services, from web development to social media management and SEO strategies, enabling companies like Academia Imecat to make a big leap in their digital presence.

If you own a business and are interested in taking advantage of the benefits of the Digital Kit, Artic Agency is here to help. We are committed to guiding you through every step of the process, from applying for the grant to implementing customized digital solutions for your business. Our experience and knowledge of the market allow us to offer you the best strategies and tools for your business to grow and stand out in the digital environment.

How Can You Get Started?

The process is simple and we are here to make it even easier for you. If you want to carry out a project similar to that of the Imecat Academy, just fill in your details in this form and we'll get in touch with you to get started. Our team will assess your needs and offer you a tailored solution that fits your goals and budget within the grant.

To learn more about how Artic Agency can help you digitally transform your business, visit our Digital Kit information page. Here you will find details about our services and how we can help you make the most of the opportunities offered by the Digital Kit grant.

Don't miss this opportunity to take your business to the next level! We're here to support you every step of the way and make sure your transition to the digital world is a resounding success.

contact with us and start your journey to a stronger and more effective digital presence.