At Artic Agency, we work to enhance the digital presence of professionals through effective SEO strategies. One of our latest projects has been with Anastasia Fedchenko, where we have focused on SEO optimization of your website to improve your visibility in search engines and attract more clients interested in professional photography in Barcelona.

1️⃣ Project objective

The project focused on: ✔ Implementing an SEO strategy to increase the visibility of the website in searches related to professional photography. ✔ Content optimization of key pages to ensure correct use of strategic keywords and improve indexing. ✔ Analytical tools configuration such as Google Analytics and Google Search Console to monitor website performance.

Thus, the website was optimized anastasiafedchenko.com, applying specific SEO techniques to strengthen positioning in relevant searches within the field of professional photography.

2️⃣ SEO Strategy: Keyword Analysis and Content Optimization

To ensure better positioning on Google, a detailed keyword study was carried out and improvements were applied to key pages on the website.

🔍 Selected strategic keywords: ✅ “photographer in Barcelona” ✅ “family photography in Barcelona” ✅ “couple photography in Barcelona” ✅ “lifestyle photo session” ✅ “professional outdoor photography” ✅ “creative photography” ✅ “emotional photography” ✅ “engagement photos” ✅ “photography for special moments”

📌 Main competitors analyzed:

• Svetlana Dubovenko
• Anastasia Reut
• Other photographers specialized in personalized sessions in Barcelona

This study allowed us to identify key opportunities to improve the positioning of Anastasiia Fedchenko's website compared to its competition.

3️⃣ SEO Optimization of Key Pages

Each page of the website was optimized for relevant key terms and structured to improve user navigation:

📌 Home Page → Optimized for “photographer in Barcelona”. 🔹 Implementation of secondary keywords such as “family photography”, “lifestyle sessions” and “emotional photography”. 🔹 Improvement of titles, meta descriptions and ALT attributes of images to capture qualified traffic.

📌 Frequently Asked Questions (FAQ) → Optimized for “preparing for a photo shoot”. 🔹 Creating content with useful tips for photo shoots, improving user experience and SEO positioning. 🔹 Including key terms such as “tips for family photos” and “how to prepare for a photo shoot”.

🛠 Other SEO actions implemented: ✔ Installation and configuration of Rank Math PRO for advanced SEO management. ✔ Connection with Google Analytics and Google Search Console to monitor results and adjust strategies. ✔ Optimization of Local SEO to attract customers in Barcelona and the surrounding area. ✔ Image optimization: improving ALT and title attributes for more efficient indexing. ✔ Backlink strategy to increase domain authority and website relevance.

4️⃣ Results Obtained

The implemented strategy has significantly improved Anastasiia Fedchenko's online presence, achieving an increase in organic traffic and better ranking in searches related to her photography services.

📊 Highlights: ✔ Significant increase in search engine ranking for strategic keywords. ✔ Increased CTR and time spent on the website. ✔ Greater attraction of potential clients interested in professional photography.

💡 Main searches with better positioning: ✅ “photographer in Barcelona” → Featured positioning. ✅ “family photography in Barcelona” → Significant improvement in visibility. ✅ “couple photography outdoors” → Ranking in the first search positions.

5️⃣ Conclusions and Recommendations for the Future

🎯 Positive Results: Anastasiia Fedchenko has established herself as a benchmark in professional photography in Barcelona thanks to SEO optimization. 🎯 Growth in the digital market: The strategy has attracted more potential customers and strengthened its online visibility. 🎯 Long-term SEO: The established base allows us to continue growing and improving our positioning.

💡 Recommended actions to continue growing: 📍 SEO-Friendly Content Creation → Articles blog about creative photo shoots and tips for photo shoots. 📍 Backlink expansion → Link generation on websites specializing in photography and lifestyles. 📍 Continuous optimization → Improved CTR in searches with many impressions but few clicks.

📌 Conclusion

With this project, Anastasiia Fedchenko has gone from having a limited digital presence to having a website fully optimized for SEO, with a strategy focused on attract qualified clients and consolidate itself as a benchmark in professional photography in Barcelona.

A Artic Agency, we work so that each business can maximize its digital potential and obtain real results. 🚀

📢 Do you want to boost your online business? Contact us!